At the beginning of March, 2015, thousands of nonprofit professionals descended upon Austin, Texas for several days of learning, sharing, and networking. As attendees navigated hundreds of classes, tons of breakout sessions, and lunch meetings, they tweeted up a storm: users posted\u00a0thousands of tweets full of fundraising advice and statistics.\u00a0Conference-goers are still unpacking and learning from all the materials they were given in different sessions — and we are, too! Here is\u00a0just a glimpse of some of the standout tweets from that week (and how you can learn from them!).<\/p>\n
Being concise is key. If you need to write a long-form post on social, be AUTHENTIC. Otherwise, no one will read it. #15ntcvisualmedia<\/a><\/p>\n\u2014 Ad Council (@AdCouncil) March 4, 2015<\/a><\/p><\/blockquote>\nTakeaway:\u00a0<\/strong>Most of today’s online media is very visual. If you have long, uninteresting posts, nobody will read them. To get your message heard, keep it short and sweet. If you must make a long post, be as authentic and conversational as possible.<\/p>\n___<\/p>\n
9.5% of online donations came from a mobile device. 16.6% give from an email on mobile devices. And growing! #15ntc<\/a> #15NTC50stats<\/a> \u2014 Chris Morata (@chrismorata) March 4, 2015<\/a><\/p><\/blockquote>\nTakeaway:\u00a0<\/strong>Donors are using their mobile devices to read their e-mails, act on calls to action, and give to nonprofits. If your communications and website aren’t mobile-friendly, you’re going to alienate your donors.<\/p>\n___<\/p>\n