{"id":22789,"date":"2021-02-10T09:11:14","date_gmt":"2021-02-10T14:11:14","guid":{"rendered":"https:\/\/www.qgiv.com\/blog\/?p=22789"},"modified":"2023-07-28T10:21:47","modified_gmt":"2023-07-28T14:21:47","slug":"benefits-of-year-round-peer-to-peer-fundraising","status":"publish","type":"post","link":"https:\/\/www.qgiv.com\/blog\/benefits-of-year-round-peer-to-peer-fundraising\/","title":{"rendered":"Enjoy the Benefits of Year-Round Peer-to-Peer Fundraising"},"content":{"rendered":"\n<p>Now more than ever, peer-to-peer fundraising is not just for run, walk, or ride events. While those types of events (whether in-person or virtual) remain a valuable fundraising tool, there are new ways to use the peer-to-peer fundraising model that can help you raise funds all year long.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Creative approaches<\/h2>\n\n\n\n<p>Here are a few examples of creative approaches to get your supporters involved beyond traditional events:<\/p>\n\n\n\n<ul>\n<li><strong>Challenges<\/strong> \u2014 Set up an environment in which your supporters can sign up to do X if their friends and family donate a certain amount of money.<\/li>\n\n\n\n<li><strong>Special days<\/strong> \u2014 Ask your constituents to \u201cdonate\u201d their special event \u2014 for example, birthdays, weddings, baby showers, and other events \u2014 to your organization by asking friends and family to donate to your organization in lieu of presents.<\/li>\n\n\n\n<li><strong>Tributes\/memorials<\/strong> \u2014 If you have a mission tied to supporting the fallen, injured, or lost due to disease, disorder, injustice, or war, provide your constituents with online tools to raise funds in the name of someone who has touched their life.<\/li>\n\n\n\n<li><strong>Virtual drives<\/strong> \u2014 If your organization is a food bank or does drives (food, clothing, etc.) as part of its mission, get your supporters involved by asking them to create their own<a href=\"https:\/\/cathexispartners.com\/second-harvest-food-bank-of-central-florida\/\" target=\"_blank\" rel=\"noreferrer noopener\"> virtual drives<\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Tools<\/h2>\n\n\n\n<p>Provide them with online tools and suggested email content to help them use emails and<a href=\"https:\/\/www.qgiv.com\/blog\/how-to-connect-with-your-donors-on-social-media\/\" target=\"_blank\" rel=\"noreferrer noopener\"> social media to ask their friends and family to donate<\/a>. Set up the campaign on your website so your supporters\u2019 friends and family can place items in a virtual shopping cart that represent what you can do with the money they give with their donation amount.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Livestream fundraising<\/h3>\n\n\n\n<p>Livestreaming is when someone is videoed doing something In Real Life (IRL) for audiences to watch on platforms such as Twitch and YouTube. People playing video games typically drives the most traffic, but folks are also hosting talk shows, creating arts and crafts, and presenting musical performances \u2014 all IRL.<\/p>\n\n\n\n<p>Using<a href=\"https:\/\/cathexispartners.com\/livestream-fundraising\/\" target=\"_blank\" rel=\"noreferrer noopener\"> livestream fundraising<\/a> entails tapping into the livestreaming channel to raise funds. For example, it might involve partnering with people who already have an audience to raise funds on behalf of your organization while they are livestreaming. While it doesn\u2019t replace walks\/runs and peer-to-peer campaigns, livestream fundraising can raise the same amount of funds in hours that might take weeks in more traditional peer-to-peer fundraising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Alumni campaigns<\/h3>\n\n\n\n<p>If your organization is an educational institution, create online campaigns that<a href=\"http:\/\/cp.convio.net\/site\/DocServer\/Cathexis_CS_LewisUniversity_OL.pdf?docID=581\" target=\"_blank\" rel=\"noreferrer noopener\"> allow your alumni to raise funds for programs<\/a> at your organization that mean the most to them, such as athletics, scholarships, and research.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Learn More About Peer-to-Peer Fundraising<\/h2>\n\n\n\n<p>There are so many ways to use the<a href=\"https:\/\/www.qgiv.com\/blog\/resources\/5-qgiv-peer-to-peer-tools-that-help-you-raise-more-money\/\" target=\"_blank\" rel=\"noreferrer noopener\"> peer-to-peer fundraising model<\/a> to raise funds and engage with supporters. Learn tips, best practices, and examples of how to run non-event-based peer-to-peer fundraising campaigns in Mark&#8217;s webinar, <strong>Beyond Events: Enjoy the Benefits of Peer-to-Peer Fundraising Year-Round<\/strong>, hosted by our friends at Qgiv.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><a href=\"https:\/\/youtu.be\/h0ZrASS2sP4\" target=\"_blank\" rel=\"noreferrer noopener\">Watch Mark&#8217;s Free Webinar Now!<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About the Author<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/02\/Mark-Becker-Cathexis-Partners-photo.jpg\" alt=\"Headshot of Mark, Cathexis Partners\" class=\"wp-image-22794\" width=\"218\" height=\"217\" srcset=\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/02\/Mark-Becker-Cathexis-Partners-photo.jpg 218w, https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/02\/Mark-Becker-Cathexis-Partners-photo-150x150.jpg 150w\" sizes=\"(max-width: 218px) 100vw, 218px\" \/><\/figure><\/div>\n\n\n<p>Mark founded Cathexis Partners in 2008 to help nonprofit organizations get the most from their existing technology tools, implement new technology to address gaps, and find the best overall approach to using technology to support their missions. He previously served as director of IT consulting at a fundraising event production company focused on nonprofits.<\/p>\n\n\n<p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-61170572-d14c-4be7-8254-b221c0860be1\"><span class=\"hs-cta-node hs-cta-61170572-d14c-4be7-8254-b221c0860be1\" id=\"hs-cta-61170572-d14c-4be7-8254-b221c0860be1\"><!--[if lte IE 8]>\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/8356283\/61170572-d14c-4be7-8254-b221c0860be1\" ><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-61170572-d14c-4be7-8254-b221c0860be1\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/8356283\/61170572-d14c-4be7-8254-b221c0860be1.png\"  alt=\"Increase online fundraising with Qgiv! Request a Demo\"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(8356283, '61170572-d14c-4be7-8254-b221c0860be1', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Now more than ever, peer-to-peer fundraising is not just for run, walk, or ride events. While those types of events (whether in-person or virtual) remain a valuable fundraising tool, there are new ways to use the peer-to-peer fundraising model that can help you raise funds all year long. Creative approaches Here are a few examples [&hellip;]<\/p>\n","protected":false},"author":38,"featured_media":35014,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[266,274,271,267],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Enjoy the Benefits of Year-Round Peer-to-Peer Fundraising - Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations<\/title>\n<meta name=\"description\" content=\"Now more than ever, peer-to-peer fundraising is not just for run, walk, or ride events. 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