Health-focused fundraising events<\/h2>\n\n\n\n![\"Runners](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/05\/Healthy-Events-1024x731.jpg\")
<\/a>Healthy events that encourage exercise, like 5Ks and 10Ks can be perfect for healthcare fundraising.<\/figcaption><\/figure><\/div>\n\n\n\nWith medical fundraising, it\u2019s important to consider your audience. The folks who support you are likely health conscious. A fundraising event that gets them up and moving can be just what the doctor ordered. <\/p>\n\n\n\n
5K\/10K Races<\/h3>\n\n\n\n
A race adds a little friendly competition to your fundraising event. It\u2019s also an opportunity for supporters to get in a great cardiovascular workout. This type of fundraiser has been around for a long time, so there are tons of great resources for hosting successful 5K events. <\/p>\n\n\n\n
One way to add a unique twist to your 5K event is by encouraging virtual participation using a fitness tracker. Why is this a great idea? Your supporters can go the distance their own way and at their own pace. This leads to more participation from those reluctant to run a full 5K and can attract participants from outside of your service area. <\/p>\n\n\n\n
Participants can run, walk, bike, swim, skip, or even crabwalk if they so choose and upload their time, results, and even a map of their route so their participation can be verified. <\/p>\n\n\n\n
You make money from these events by charging registration fees. That said, you can also encourage your participants to treat your 5K as a peer-to-peer event. Set them up with a personal fundraising page and have them find people to sponsor their participation. This is a great way to earn more donations and can lead to finding new donors for your organization organically. <\/p>\n\n\n\n
Golf tournaments<\/h3>\n\n\n\n
Another fun outdoor activity you can host is a golf tournament. Golf tournaments are great for getting people outdoors and active. Plus, using a golf cart helps people with mobility issues or less stamina take part in the fun. <\/p>\n\n\n\n
This healthy fundraising event is also perfect for maintaining social distancing. You can limit the number of golfers allowed to ride in a single golf cart, encourage participants to maintain a distance of six feet, and serve meals to go. <\/p>\n\n\n\n
You can make each hole even more fun during a golf tournament and add pay-to-play challenges to earn donations. Pairing raffles, wine pulls, and silent auctions with a golf tournament<\/a> can make this healthcare fundraising event type profitable for medical organizations too. <\/p>\n\n\n\nWant more advice for hosting peer-to-peer events at your medical nonprofit? We\u2019ve got you covered<\/a>. <\/p>\n\n\n\nGala fundraisers<\/h3>\n\n\n\n
A gala fundraising event can be perfect for medical fundraising. These events are great for attracting a captive audience of supporters. This event type is for your supporters who can\u2019t, or don’t want to, participate in a physical activity. <\/p>\n\n\n\n
Galas can be just as much fun as a 5K, though. It doesn\u2019t have to be a stuffy dinner. Encourage guests to decorate their tables and even attend the event in costume. You can offer entertainment in the form of a band, talent show, or a performance that appeals to your audience. <\/p>\n\n\n\n
Because your attendees are there to support you and have a good time, arrange for your emcee to make an ask during the event. In addition, you can ask some of your beneficiaries to attend and share their stories with your supporters and encourage them to give. <\/p>\n\n\n\n
Galas are also great for incorporating sub-events like auctions and raffles. <\/p>\n\n\n\n
Is a gala right for your organization<\/a>? If so, this profitable type of fundraising event can be a great place to start your healthcare fundraising. <\/p>\n\n\n\nOther tools for effective healthcare fundraising<\/h2>\n\n\n\n
These fundraising tools can boost your annual fundraising performance and help you grow more revenue. <\/p>\n\n\n\n
Text fundraising<\/h3>\n\n\n\n
If you\u2019re looking for a unique healthcare fundraising idea that isn\u2019t related to hosting events, then consider text fundraising<\/a>. <\/p>\n\n\n\n![\"Example](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/05\/Text-Fundraising-Screenshot.png\")
<\/a>This is an example of how Qgiv’s Text-to-Give option looks from a donor’s perspective.<\/figcaption><\/figure><\/div>\n\n\n\nChances are, your donors have a smart phone. There\u2019s an even better chance they use their phone to get online and make purchases. That means they should also be able to donate from their mobile phones. Text fundraising encourages your supporters to give on their phones by responding to text appeals. <\/p>\n\n\n\n
Here’s how you can use text fundraising at your medical nonprofit:<\/p>\n\n\n\n
- Build a contact list of supporters who’ve opted in to texts and send appeals to their phones<\/li>
- Launch a text campaign to raise funds for emergency needs or annual fundraising with unique keywords<\/li>
- Encourage supporters to text your text fundraising keyword whenever they want to give. This way, they can give via text without you spamming their phones with messages.<\/li><\/ul>\n\n\n\n
What text fundraising tool is right for me?<\/h4>\n\n\n\n
With Qgiv\u2019s text-to-donate tool, donors can set their own donation amount and frequency when giving via text. Or, if you use the text-to-give option, donors can text your keyword to give a pre-determined amount by adding the donation amount to their phone bills. They can even make recurring gifts this way! No matter which tool you use, your donors will have an easy time giving from their phones, and you have the potential to raise significantly more.<\/p>\n\n\n\n
Social media fundraising campaigns<\/h3>\n\n\n\n![\"Social](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2020\/01\/Social-Media-Apps-Folder-On-Someones-Cell-Phone-For-Donor-Research-Blog-Post-1024x683.jpg\")
<\/a>Social media fundraising campaigns get noticed and can offer a great return on the time and energy invested.<\/figcaption><\/figure>\n\n\n\nAccording to our Navigating the Unknown Report<\/a>, donors reported that social media channels acted as their biggest motivator for giving in 2020. That means you should be using your nonprofit\u2019s pages for more than making announcements. Your supporters are looking at your pages for reasons to give. Launching a social campaign gives them a great reason to get engaged and giving. <\/p>\n\n\n\nNot only are your supporters on social media, your posts can be made accessible to the people your supporters know, too! Reach out and ask supporters to like and share your content, especially your social appeals. Getting more eyes on your social media campaign will earn you more donations and, when it comes from a friend or family member, people unfamiliar with your organization are more likely to give to your cause. Why? Sharing your post provides social proof that a friend or family member values your organization and gives to it. Thus, others may be inspired to support you, too. <\/p>\n\n\n\n
Ready to use your social media accounts to drive donations? Then check out these tips for best results<\/a>. <\/p>\n\n\n\nRecurring and matching gifts campaigns<\/h3>\n\n\n\n
Sometimes the best fundraising ideas don\u2019t require a dramatic change to your operations. In fact, giving donors options to give more can sometimes be all you need. Two great options to get donors giving more are recurring gifts and matching gifts. <\/p>\n\n\n\n
Recurring giving<\/h4>\n\n\n\n
Recurring giving can help provide your nonprofit with stable revenue. If your nonprofit doesn\u2019t currently have recurring donors, then you\u2019re missing out on a reliable source of revenue that comes in on a regular basis. Adding a recurring giving option to your online donation forms and even incorporating a recurring gift nudge or modal (or both!) can convince donors to give regularly, rather than making sporadic one-time gifts.<\/p>\n\n\n\n
Sometimes your donors need to know recurring giving is an option. So using a recurring nudge or modal, like the options pictured below, is a low-pressure way to get donors giving monthy!<\/p>\n\n\n\n![\"Recurring](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/05\/Recurring-Upgrade-Options.png\")
<\/a><\/figure>\n\n\n\nTo boost your number of recurring donors, you can launch a recurring campaign. Then, pair it with recurring tools to increase conversions. <\/p>\n\n\n\n
Matching gifts<\/h4>\n\n\n\n
Like recurring gifts, adding a matching gift tool to your donation form can earn your organization more donations.<\/p>\n\n\n\n![\"Qgiv](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/05\/Qgiv-Matching-Gift-Integrations-1024x108.png\")
<\/a>Qgiv currently offers matching gift integrations with Double the Donation, HEPdata, and CyberGrants.<\/figcaption><\/figure>\n\n\n\nIf you use Double the Donation, HEPdata, or CyberGrants, enable a matching gift integration on your online donation form. Then, when donors give to your organization they\u2019ll see the option to search for their employer and determine if their gift can be matched. <\/p>\n\n\n\n
Many donors are unaware that their employers will match their donations. Adding a search bar on your donation form can get them searching. When they find that their employer can match their gift, donors will be more likely to apply for a match so that donation goes even farther. <\/p>\n\n\n\n
Once you\u2019ve included a matching gift search bar on your donation form, encourage donors to give, and seek a match, with a matching gift campaign. <\/p>\n\n\n\n
These two simple ideas can boost your fundraising revenue without dramatically changing how you fundraise online. <\/p>\n\n\n\n
Conclusion<\/h2>\n\n\n\n
Fundraising is a great way to keep medical nonprofits financially healthy while they help those with an inability to pay. We hope these healthcare fundraising ideas inspire you to grow your organization\u2019s fundraising so that you can make your community happier and healthier for many years to come. <\/p>\n\n\n\n
Is your medical nonprofit new to fundraising? Need more advice around telling impactful stories in appeals without violating patients\u2019 right to privacy? Then check out this blog post<\/a> for 4 storytelling tips for medical nonprofits. <\/p>\n\n\n\nOr if you’re looking for fundraising tools to implement some of these ideas, request a demo to see how Qgiv can help! <\/p>\n\n\n\n
![\"Runners](\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2021\/05\/Healthy-Events.jpg\")
<\/a>With medical fundraising, it\u2019s important to consider your audience. The folks who support you are likely health conscious. A fundraising event that gets them up and moving can be just what the doctor ordered. <\/p>\n\n\n\n
5K\/10K Races<\/h3>\n\n\n\n
A race adds a little friendly competition to your fundraising event. It\u2019s also an opportunity for supporters to get in a great cardiovascular workout. This type of fundraiser has been around for a long time, so there are tons of great resources for hosting successful 5K events. <\/p>\n\n\n\n
One way to add a unique twist to your 5K event is by encouraging virtual participation using a fitness tracker. Why is this a great idea? Your supporters can go the distance their own way and at their own pace. This leads to more participation from those reluctant to run a full 5K and can attract participants from outside of your service area. <\/p>\n\n\n\n
Participants can run, walk, bike, swim, skip, or even crabwalk if they so choose and upload their time, results, and even a map of their route so their participation can be verified. <\/p>\n\n\n\n
You make money from these events by charging registration fees. That said, you can also encourage your participants to treat your 5K as a peer-to-peer event. Set them up with a personal fundraising page and have them find people to sponsor their participation. This is a great way to earn more donations and can lead to finding new donors for your organization organically. <\/p>\n\n\n\n
Golf tournaments<\/h3>\n\n\n\n
Another fun outdoor activity you can host is a golf tournament. Golf tournaments are great for getting people outdoors and active. Plus, using a golf cart helps people with mobility issues or less stamina take part in the fun. <\/p>\n\n\n\n
This healthy fundraising event is also perfect for maintaining social distancing. You can limit the number of golfers allowed to ride in a single golf cart, encourage participants to maintain a distance of six feet, and serve meals to go. <\/p>\n\n\n\n
You can make each hole even more fun during a golf tournament and add pay-to-play challenges to earn donations. Pairing raffles, wine pulls, and silent auctions with a golf tournament<\/a> can make this healthcare fundraising event type profitable for medical organizations too. <\/p>\n\n\n\n Want more advice for hosting peer-to-peer events at your medical nonprofit? We\u2019ve got you covered<\/a>. <\/p>\n\n\n\n A gala fundraising event can be perfect for medical fundraising. These events are great for attracting a captive audience of supporters. This event type is for your supporters who can\u2019t, or don’t want to, participate in a physical activity. <\/p>\n\n\n\n Galas can be just as much fun as a 5K, though. It doesn\u2019t have to be a stuffy dinner. Encourage guests to decorate their tables and even attend the event in costume. You can offer entertainment in the form of a band, talent show, or a performance that appeals to your audience. <\/p>\n\n\n\n Because your attendees are there to support you and have a good time, arrange for your emcee to make an ask during the event. In addition, you can ask some of your beneficiaries to attend and share their stories with your supporters and encourage them to give. <\/p>\n\n\n\n Galas are also great for incorporating sub-events like auctions and raffles. <\/p>\n\n\n\n Is a gala right for your organization<\/a>? If so, this profitable type of fundraising event can be a great place to start your healthcare fundraising. <\/p>\n\n\n\n These fundraising tools can boost your annual fundraising performance and help you grow more revenue. <\/p>\n\n\n\n If you\u2019re looking for a unique healthcare fundraising idea that isn\u2019t related to hosting events, then consider text fundraising<\/a>. <\/p>\n\n\n\n Chances are, your donors have a smart phone. There\u2019s an even better chance they use their phone to get online and make purchases. That means they should also be able to donate from their mobile phones. Text fundraising encourages your supporters to give on their phones by responding to text appeals. <\/p>\n\n\n\n Here’s how you can use text fundraising at your medical nonprofit:<\/p>\n\n\n\n With Qgiv\u2019s text-to-donate tool, donors can set their own donation amount and frequency when giving via text. Or, if you use the text-to-give option, donors can text your keyword to give a pre-determined amount by adding the donation amount to their phone bills. They can even make recurring gifts this way! No matter which tool you use, your donors will have an easy time giving from their phones, and you have the potential to raise significantly more.<\/p>\n\n\n\n According to our Navigating the Unknown Report<\/a>, donors reported that social media channels acted as their biggest motivator for giving in 2020. That means you should be using your nonprofit\u2019s pages for more than making announcements. Your supporters are looking at your pages for reasons to give. Launching a social campaign gives them a great reason to get engaged and giving. <\/p>\n\n\n\n Not only are your supporters on social media, your posts can be made accessible to the people your supporters know, too! Reach out and ask supporters to like and share your content, especially your social appeals. Getting more eyes on your social media campaign will earn you more donations and, when it comes from a friend or family member, people unfamiliar with your organization are more likely to give to your cause. Why? Sharing your post provides social proof that a friend or family member values your organization and gives to it. Thus, others may be inspired to support you, too. <\/p>\n\n\n\n Ready to use your social media accounts to drive donations? Then check out these tips for best results<\/a>. <\/p>\n\n\n\n Sometimes the best fundraising ideas don\u2019t require a dramatic change to your operations. In fact, giving donors options to give more can sometimes be all you need. Two great options to get donors giving more are recurring gifts and matching gifts. <\/p>\n\n\n\n Recurring giving can help provide your nonprofit with stable revenue. If your nonprofit doesn\u2019t currently have recurring donors, then you\u2019re missing out on a reliable source of revenue that comes in on a regular basis. Adding a recurring giving option to your online donation forms and even incorporating a recurring gift nudge or modal (or both!) can convince donors to give regularly, rather than making sporadic one-time gifts.<\/p>\n\n\n\n Sometimes your donors need to know recurring giving is an option. So using a recurring nudge or modal, like the options pictured below, is a low-pressure way to get donors giving monthy!<\/p>\n\n\n\n To boost your number of recurring donors, you can launch a recurring campaign. Then, pair it with recurring tools to increase conversions. <\/p>\n\n\n\n Like recurring gifts, adding a matching gift tool to your donation form can earn your organization more donations.<\/p>\n\n\n\n If you use Double the Donation, HEPdata, or CyberGrants, enable a matching gift integration on your online donation form. Then, when donors give to your organization they\u2019ll see the option to search for their employer and determine if their gift can be matched. <\/p>\n\n\n\n Many donors are unaware that their employers will match their donations. Adding a search bar on your donation form can get them searching. When they find that their employer can match their gift, donors will be more likely to apply for a match so that donation goes even farther. <\/p>\n\n\n\n Once you\u2019ve included a matching gift search bar on your donation form, encourage donors to give, and seek a match, with a matching gift campaign. <\/p>\n\n\n\n These two simple ideas can boost your fundraising revenue without dramatically changing how you fundraise online. <\/p>\n\n\n\n Fundraising is a great way to keep medical nonprofits financially healthy while they help those with an inability to pay. We hope these healthcare fundraising ideas inspire you to grow your organization\u2019s fundraising so that you can make your community happier and healthier for many years to come. <\/p>\n\n\n\n Is your medical nonprofit new to fundraising? Need more advice around telling impactful stories in appeals without violating patients\u2019 right to privacy? Then check out this blog post<\/a> for 4 storytelling tips for medical nonprofits. <\/p>\n\n\n\n Or if you’re looking for fundraising tools to implement some of these ideas, request a demo to see how Qgiv can help! <\/p>\n\n\n\nGala fundraisers<\/h3>\n\n\n\n
Other tools for effective healthcare fundraising<\/h2>\n\n\n\n
Text fundraising<\/h3>\n\n\n\n
<\/a>What text fundraising tool is right for me?<\/h4>\n\n\n\n
Social media fundraising campaigns<\/h3>\n\n\n\n
<\/a>Recurring and matching gifts campaigns<\/h3>\n\n\n\n
Recurring giving<\/h4>\n\n\n\n
<\/a><\/figure>\n\n\n\nMatching gifts<\/h4>\n\n\n\n
<\/a>Conclusion<\/h2>\n\n\n\n