{"id":38562,"date":"2024-08-27T09:31:23","date_gmt":"2024-08-27T13:31:23","guid":{"rendered":"https:\/\/www.qgiv.com\/blog\/qgiv-releases-sustainable-giving-report-copy\/"},"modified":"2024-08-27T09:49:19","modified_gmt":"2024-08-27T13:49:19","slug":"bloomerang-releases-generational-giving-report-copy","status":"publish","type":"post","link":"https:\/\/www.qgiv.com\/blog\/bloomerang-releases-generational-giving-report-copy\/","title":{"rendered":"Bloomerang and Qgiv Release Generational Giving Report, Volume 2"},"content":{"rendered":"\n

We’re on the verge of the largest transfer of wealth in North American history \u2014 nearly $84 trillion is estimated to transfer from the Baby Boomer generation to their children and younger counterparts over the next 30 years. What are you doing to engage the next generation of donors? Don’t worry\u2014this is an open-book test! We surveyed 1,000 donors to help you answer that question and compiled the findings in the new Generational Giving Report<\/a>.<\/p>\n\n\n\n

The first edition of this report was created in 2020 by Qgiv, just before the onset of the COVID-19 pandemic. So much has changed since then, including the generational makeup of North American donors! Bloomerang and Qgiv are excited to release the second version of this report in collaboration. Bloomerang\u00a0acquired Qgiv in January 2024<\/a><\/strong>,\u00a0and together, we aim to create a holistic solution for fundraising and relationship management needs with deep insights to help nonprofits thrive.<\/p>\n\n\n

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\u201cGiven the latest Fundraising Effectiveness Project (FEP) data, it\u2019s crucial for nonprofits to understand and engage with their donor base to overcome declines in giving,\u201d said Dennis Fois, CEO of Bloomerang. \u201cBy tailoring their approaches to align with generational preferences, organizations can optimize the giving experience and build stronger relationships with their supporters. This not only helps save time and resources, but also maximizes the outcomes of their efforts, ensuring they connect with donors in ways that resonate and encourage increased support.\u201d<\/p>\n\n\n\n

The information and action items presented in this report will help nonprofits engage donors of all generations so they can raise more and better steward their donors.<\/p>\n\n\n\n

Key findings<\/h2>\n\n\n\n

Some of the fundraising report’s findings include:<\/p>\n\n\n\n