{"id":12309,"date":"2019-01-30T14:52:57","date_gmt":"2019-01-30T14:52:57","guid":{"rendered":"https:\/\/www.qgiv.com\/blog\/?post_type=resources&#038;p=12309"},"modified":"2020-11-15T12:57:25","modified_gmt":"2020-11-15T17:57:25","slug":"5-easy-steps-start-grow-monthly-donor-program","status":"publish","type":"resources","link":"https:\/\/www.qgiv.com\/blog\/resources\/5-easy-steps-start-grow-monthly-donor-program\/","title":{"rendered":"5 Easy Steps to Start and Grow Your Monthly Donor Program"},"content":{"rendered":"<p>If you\u2019re like the typical nonprofit, you probably have many small donors in your donor base. How can you keep them? How can you get them to give more and more often and, better yet, make them give on an ongoing basis? That\u2019s where monthly donors are so powerful!<\/p>\n<p>Did you know that 100 monthly donors are worth an average of $24,000 a year? That they\u2019ll give two to four times more than other donors? That they\u2019ll stay with you for 5 to 7 years (and often even longer)? That they\u2019re 7 times more likely to leave you in their will? That\u2019s very powerful, isn\u2019t it?<\/p>\n<p>In this on-demand webinar, you&#8217;ll learn the steps involved in starting a monthly donor program for your organization using the tools you already have in place. All you have to do is start asking!<\/p>\n<p><strong>We focus on:<\/strong><\/p>\n<p>1. A quick overview of monthly giving and the difference they make for your sustainable revenue<br \/>\n2. How to organize a monthly donor program using existing tools<br \/>\n3. How to acquire new monthly donors using email and other channels<br \/>\n4. How to thank and cultivate monthly donors<br \/>\n5. How to prevent and reactivate lapsed monthly donors<br \/>\n6. Lots of examples and case studies<\/p>\n<p><strong>Takeaways<\/strong><\/p>\n<p>\u2022 A complete road-map on implementing a monthly donor program<br \/>\n\u2022 The statistics you need to convince your boss and board it\u2019s time to focus on monthly giving<br \/>\n\u2022 Examples on how best to recognize, cultivate and treat monthly donors once acquired<br \/>\n\u2022 Tools for preventing (and reactivating) lapsed monthly donors.<\/p>\n<p><iframe width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/o9ojH0QHh90?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><strong>About the Speaker<\/strong><\/p>\n<p>Erica Waasdorp is President of <a href=\"https:\/\/www.adirectsolution.com\/\">A Direct Solution<\/a>, located on Cape Cod, Massachusetts. Erica lives and breathes direct response and fundraising and can be considered a &#8220;Philanthropy-holic.&#8221;<\/p>\n<p>She works with nonprofit clients all over the country and internationally, helping them with their appeals, monthly giving, grant writing, and PR. She is also the US Ambassador for the International Fundraising Congress (IFC), held in the Netherlands in October.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Erica Waasdorp<\/p>\n","protected":false},"featured_media":0,"template":"","meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Easy Steps to Start and Grow Your Monthly Donor Program - Success Center<\/title>\n<meta name=\"description\" content=\"Monthly donor programs are a valuable \u2014 and often unappreciated \u2014 revenue source for nonprofits of all sizes. Here&#039;s how to start and grow your own program!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qgiv.com\/blog\/resources\/5-easy-steps-start-grow-monthly-donor-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Easy Steps to Start and Grow Your Monthly Donor Program - Success Center\" \/>\n<meta property=\"og:description\" content=\"Monthly donor programs are a valuable \u2014 and often unappreciated \u2014 revenue source for nonprofits of all sizes. 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