{"id":33988,"date":"2023-05-18T15:07:20","date_gmt":"2023-05-18T19:07:20","guid":{"rendered":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-hollywood-storytelling-for-nonprofits-copy\/"},"modified":"2023-06-23T00:40:43","modified_gmt":"2023-06-23T04:40:43","slug":"https-go-qgiv-com-turn-clicks-to-donations","status":"publish","type":"resources","link":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/","title":{"rendered":"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts"},"content":{"rendered":"\n<p>When it comes to digital marketing there are so many new opportunities and \u201cshiny objects\u201d popping up every day. With so many options right at your fingertips, how do you decide what is best for your organization? Learning to understand practical steps for building a digital marketing strategy for fundraising, including identifying the target audience and their preferences, defining messaging and calls-to-action, and developing a multi-channel approach is key to finding what works best for you.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Join us as we host Stephanie Tippitt, Vice President of Digital Strategy at BDI Agency. We\u2019ll discuss tips and insights on navigating the world of digital marketing so you can turn more clicks into donations.&nbsp;&nbsp;<\/p>\n\n\n\n<p>You will learn:<\/p>\n\n\n\n<ul>\n<li>The importance of digital marketing in surround sound fundraising&nbsp;&nbsp;&nbsp;<\/li>\n\n\n\n<li>How to build a digital marketing strategy for fundraising&nbsp;&nbsp;&nbsp;<\/li>\n\n\n\n<li>How to use organic and paid media for fundraising&nbsp;&nbsp;&nbsp;<\/li>\n\n\n\n<li>Tips for&nbsp;optimizing&nbsp;email campaigns for&nbsp;donations&nbsp;<\/li>\n\n\n\n<li>How to measure success and improve your ROI&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2023\/05\/BDI-Webinar-Slides_May-2023-Final.pdf\">Download the slides here!<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/KbiTu0SwTL4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Meet the Speaker<\/strong>:<\/p>\n\n\n\n<p>Stephanie Tippitt<\/p>\n\n\n\n<p>With more than 20 years experience in digital media and cross-channel marketing,&nbsp;Stephanie&nbsp;has spent her career helping clients realize the potential of digital.&nbsp;As the VP\/Digital Strategy for BDI, she uses her experience to guide clients through digital development such as website optimization, email marketing, data-driven analytics, and tracking, paid digital media and new media trends. She regularly coaches internal and external teams on digital marketing strategies to reach more donors and generate increased revenue.&nbsp;Prior to joining BDI,&nbsp;Stephanie&nbsp;led her own digital design firm, and had marketing roles with Fortune 500 companies in the Insurance, Education, and Service industries.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>with Stephanie Tippitt from BDI Agency.<\/p>\n","protected":false},"featured_media":34431,"template":"","meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center\" \/>\n<meta property=\"og:description\" content=\"with Stephanie Tippitt from BDI Agency.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/\" \/>\n<meta property=\"og:site_name\" content=\"Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-23T04:40:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2023\/05\/webinar-tn-5-18-23.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"337\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/\",\"url\":\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/\",\"name\":\"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center\",\"isPartOf\":{\"@id\":\"https:\/\/www.qgiv.com\/blog\/#website\"},\"datePublished\":\"2023-05-18T19:07:20+00:00\",\"dateModified\":\"2023-06-23T04:40:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.qgiv.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.qgiv.com\/blog\/#website\",\"url\":\"https:\/\/www.qgiv.com\/blog\/\",\"name\":\"Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.qgiv.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.qgiv.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.qgiv.com\/blog\/#organization\",\"name\":\"Bloomerang Fundraising, formerly Qgiv\",\"url\":\"https:\/\/www.qgiv.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.qgiv.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2025\/09\/Bloomerang-Product-Lockup-Pos-Fundraising-Digital.png\",\"contentUrl\":\"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2025\/09\/Bloomerang-Product-Lockup-Pos-Fundraising-Digital.png\",\"width\":1425,\"height\":515,\"caption\":\"Bloomerang Fundraising, formerly Qgiv\"},\"image\":{\"@id\":\"https:\/\/www.qgiv.com\/blog\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/","og_locale":"en_US","og_type":"article","og_title":"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center","og_description":"with Stephanie Tippitt from BDI Agency.","og_url":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/","og_site_name":"Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations","article_modified_time":"2023-06-23T04:40:43+00:00","og_image":[{"width":600,"height":337,"url":"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2023\/05\/webinar-tn-5-18-23.png","type":"image\/png"}],"twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/","url":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/","name":"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts - Success Center","isPartOf":{"@id":"https:\/\/www.qgiv.com\/blog\/#website"},"datePublished":"2023-05-18T19:07:20+00:00","dateModified":"2023-06-23T04:40:43+00:00","breadcrumb":{"@id":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.qgiv.com\/blog\/resources\/https-go-qgiv-com-turn-clicks-to-donations\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.qgiv.com\/blog\/"},{"@type":"ListItem","position":2,"name":"From Clicks to Donations: How Tactical Digital Marketing Can Boost Your Fundraising Efforts"}]},{"@type":"WebSite","@id":"https:\/\/www.qgiv.com\/blog\/#website","url":"https:\/\/www.qgiv.com\/blog\/","name":"Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations","description":"","publisher":{"@id":"https:\/\/www.qgiv.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.qgiv.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.qgiv.com\/blog\/#organization","name":"Bloomerang Fundraising, formerly Qgiv","url":"https:\/\/www.qgiv.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.qgiv.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2025\/09\/Bloomerang-Product-Lockup-Pos-Fundraising-Digital.png","contentUrl":"https:\/\/www.qgiv.com\/blog\/wp-content\/uploads\/2025\/09\/Bloomerang-Product-Lockup-Pos-Fundraising-Digital.png","width":1425,"height":515,"caption":"Bloomerang Fundraising, formerly Qgiv"},"image":{"@id":"https:\/\/www.qgiv.com\/blog\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.qgiv.com\/blog\/wp-json\/wp\/v2\/resources\/33988"}],"collection":[{"href":"https:\/\/www.qgiv.com\/blog\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.qgiv.com\/blog\/wp-json\/wp\/v2\/types\/resources"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.qgiv.com\/blog\/wp-json\/wp\/v2\/media\/34431"}],"wp:attachment":[{"href":"https:\/\/www.qgiv.com\/blog\/wp-json\/wp\/v2\/media?parent=33988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}