Virtual Fundraising, Donor Trust, and Compliance

Virtual events, online donation pages, and social media channels provide tons of opportunities to reach new donors to fuel your nonprofit’s mission. Online fundraising brings wider support and increased fundraising registration, but it also brings greater scrutiny from prospective donors, grant makers, and sponsors! That scrutiny raises questions about when and how to follow different states’ fundraising laws and requirements.

Today, potential supporters have many opportunities to give to different organizations, so gaining their trust is more important than ever. Demonstrating your accountability, transparency, and commitment to staying in compliance with local and state laws can help your donors view you as a well-run organization with a mission worthy of support. But what steps can you take to stay in compliance with state laws and show donors your trustworthiness?

Watch this session to find out! You’ll learn about charitable solicitation registration and reporting for traditional, online, and event fundraising. You’ll also see the positive impact being in compliance with different fundraising laws can have! You’ll learn:

  • Which online fundraising activities trigger fundraising registration obligations and what ongoing reports are required
  • How to develop online campaign messaging that builds public trust while meeting the various state fundraising disclosure requirements
  • What ongoing resources you’ll need in order to register, renew, and report in multiple states

Donors want to know the organizations they support are trustworthy and effective. Staying in compliance with different fundraising laws and requirements is an important part of that trustworthiness, and we’re going to show you how to do it.

Meet the Speaker

Sharon Cody, J.D., is the Nonprofit Partnership Manager at Harbor Compliance. Sharon is passionate about educating nonprofits on the role of compliance as both a best practice and an industry differentiator. Her more than 30 years of experience as an attorney, charitable fundraiser, foundation executive, and nonprofit board member give her unique insight on the use of fundraising compliance as a strategic tool to enhance an organization’s reputation and increase its revenue.

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