3 Benefits of Social Fundraising
Fundraising ideas
When you hear the word “social fundraising,” you might be inclined to roll your eyes. People often associate the phrase with appeals on X or Facebook statuses, but… Read More
Nonprofit strategies
The Overhead Myth: What’s All The Fuss About?
Nonprofit management
The nonprofit world has been abuzz with talk about the “overhead myth.” What is it, how does it affect us, and why should we care? 1. Understanding The Overhead Myth Recently, GuideStar, Charity Navigator, and… Read More
How to Drive Traffic to Your Donation Page: Use E-Mail Fundraising
Marketing and social media
For all that your web page and your social media outlets are… Read More
How to Drive Traffic to Your Donation Page: Use Social Media
Marketing and social media
We’ve talked about how you can optimize your website to increase visits to your donation page. While having an amazing site is really… Read More
How to Drive Traffic to Your Donation Page: Use Your Website
Fundraising by type
Building a beautiful, engaging donation page is important. But having a great page won’t help you if no one actually uses it! The old adage “build it and they will come” might ring true for… Read More
How to Help Seniors Bridge The Technology Gap
Donor acquisition and retention
Online donation pages and mobile giving options are quickly becoming major resources for nonprofit organizations. They’re easy to manage, streamline reporting, and reduce the need for trips to the bank to deposit cash and checks. Read More
Should Your Nonprofit Consider Cloud Computing?
Nonprofit management
Many businesses are moving toward cloud-based computing and nonprofits are following suit. The cloud is, very simply, a system of servers that host information on the Internet. People who use the cloud store their… Read More
4 Easy Ways to Raise Event Awareness Through Social Media
Marketing and social media
We’ve all seen it before: someone plans a really great event — a birthday party, a night out with friends, a summer barbecue — and despite lots of hard work, attendance is lower than expected. Nobody wants… Read More
It’s Volunteer Appreciation Week!
Nonprofit management
It’s Volunteer Appreciation Week! Maintaining close relationships with volunteers is critical to your nonprofit’s success. Many charities rely heavily on volunteers to function, and people who volunteer are much more likely to donate financially as… Read More