It’s a dark, stormy night. A fundraiser sits in an office, piecing together an appeal for an upcoming campaign. She’s stooped over her keyboard, assembling various parts—an intro paragraph here, a photo there, a call… Read More
Okay, let’s chat for a second. You do great work. Your nonprofit makes an incalculable difference in your community. And you, the fundraiser, are what keeps it running! You pour your time and effort into… Read More
How To Use Social Media To Reach Your Year-End Fundraising Goals ‘Tis the season of giving! Do you have a year-end social media strategy in place? Of all the channels you… Read More
Building a solid social presence is important. It shouldn’t be your sole method of communication, but it should be a great daily representation of your nonprofit’s mission. Using social platforms to speak with your community… Read More
To succeed with email marketing, one of the biggest things to keep in mind is your goal (or goals) for each email you send. Do you want more subscribers? More opens? More social media reactions?… Read More
As of August 1, 2018, Facebook has completely removed the ability for all third-party applications to automate posting to Facebook timelines. This affects any provider that offers automatic posting to Facebook and is not isolated… Read More
It’s no secret that technology is taking over the way we communicate–especially social media. We’re constantly inundated with new platforms, and honestly, I think it’s pretty neat. Social media is constantly evolving, and taking… Read More
Guys, let’s talk. I’ve looked at hundreds and hundreds of nonprofit websites, and I’ve started noticing something. On most nonprofit websites I’ve visited, it’s really super hard to get to that nonprofit’s social channels from their website. Read More
Micro-Influencers: What They Are & Why Nonprofits Need Them In the for-profit marketing world, micro-influencers are an up-and-coming marketing tool that’s generating tons of buzz. But micro-influencers aren’t a tool in a traditional sense. They’re… Read More