Why segment email lists? Segmenting email contacts is a great way to show donors that you know them. Knowing your donors is one of the most important parts of nonprofit email marketing, and it goes a long… Read More
Would you be surprised to know that my favorite way to donate is by text? Text message fundraising is not new, but it is still under used, despite the fact that a growing number of nonprofit supporters feel the… Read More
Looking for more in-depth analysis of the Giving USA data and how COVID-19 has changed giving? Watch our free, on-demand webinar with The Alford Group for a more in-depth look at Giving USA’s findings!… Read More
Including custom fields on your donation form ensures you gather exactly the information you need, and better information means better engagement with your donors. You can take custom fields further by enabling conditional logic, so you only show certain… Read More
As you conduct daily operations at your nonprofit, you’ll find that getting your nonprofit’s development strategy right is one of the most important pieces of the nonprofit management process. After all, nonprofits need gifts… Read More
Kyle Gregory is CEO/Co-Founder of Give Back Nation, a nonprofit serving other nonprofits with vetted tools, knowledge, coaching, strategy, implementation, and concierge support to help maximize efficiency, increase fundraising, and expand impact… Read More
Somewhere between Zoom meetings in your pajama bottoms and virtual holiday celebrations, a certain quarantine hobby may have snuck its way into your kitchen this past year. It involved finding the perfect mix of flour,… Read More
So, you’ve wrapped up your event, hit your fundraising goals, and funded your next nonprofit project. Awesome! Now how do you keep your supporters engaged with your nonprofit until your next event? You have to keep the… Read More
Steven Shattuck is Chief Engagement Officer at Bloomerang. A prolific writer and speaker, he curates Bloomerang’s sector-leading educational content and hosts their weekly webinar series. Steven has contributed content to… Read More